Friday 16 December 2011

PETA - we've got your back.

Stealth Media and Design have been asked to work alongside PETA in creating a UK awareness campaign toward the cruelty of racing horses.
PETA first came into the public eye in 1981 during what was known as the "silver spring monkey" case, in which PETA soared into the public eye, with the campaign lasting for ten years with the result of the only police raid to ever take place in an animal laboratory, triggering an amendment in 1985 to the animal welfare act recognising  PETA as an international organisation.

Since then, the organisation have complete many campaigns around the world, gaining over two million members and supporters.

there next step is the UK.

No comments:

Post a Comment